P&G plans U.K. rollout for Olay cosmetics

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Procter & Gamble Co. is taking Oil of Olay cosmetics, currently testing in the U.S., national in the U.K. Saatchi & Saatchi Advertising, London, handles Olay there while Wells BDDP, New York, has the U.S. business.

Copyright September 1997, Crain Communications Inc.

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