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'P.O.V.' shuttered

Published on .

Young men's title P.O.V., New York, will cease publishing with the February issue. The monthly, which began in 1995, had a circulation of 360,000. The magazine was founded by entrepreneur Drew Massey and backed by Freedom Communications in a 50/50 joint venture. Egg, the nightlife title once owned by Malcolm Forbes that was relaunched as a quarterly by P.O.V., also will fold. Mr. Massey attributed the closures to increased competition in the men's category from such titles as Maxim. He plans this year to launch a Web site titled LiveLarge.com to reach the market served by P.O.V. and Egg.

Copyright January 2000, Crain Communications Inc.

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