Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Published on .

Non-paid circulation

Top magazines with 1 million or more non-paid circulation for July through December 1994 (compared with the same period in 1993), based on Audit Bureau of Circulations and BPA International figures. ABC and BPA also audit paid circulation.

Rank Magazine Circulation Change

1 Beyond the Wall* 2,500,875 N/A

2 Lamaze Parents' Magazine 2,215,251 +0.3%

3 U-The National College Mag.** 1,550,288 N/A

4 Rx Remedy 1,527,983 +0.3%

5 CompuServe Magazine 1,318,046 +47.1%

6 Baby Talk*** 1,302,239 +13.1%

7 Fantastic Flyer Magazine 1,219,546 +11.6%

8 Heartland USA*** 1,093,088 +10.1%

9 American Baby*** 1,051,565 -1.0%

10 Link, The College Mag.* 1,000,168 N/A

New to BPA. **U didn't file a report for the same period last year; had paid circulation of 61. ***In addition to the figures above, the following magazines had paid circulation: Baby Talk, 897; Heartland USA, 6,912; American Baby, 257,504.

Most Popular
In this article: