Patent suit filed over virtual ads

Published on .

Princeton Video Image, Lawrenceville, N.J., producer of virtual electronic advertisements for live TV, filed a patent infringement suit against Scidel USA. Princeton Video provides virtual ads in telecasts of sporting events, such as baseball games. Recently, Scidel used a similar technology for some professional tennis events.

Copyright June 1999, Crain Communications Inc.

In this article:
Most Popular