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Peapod goes national

Published on .

Peapod, the online grocery shopping site, announced Aug. 4 that it would begin offering its service nationwide. According to a release, it intends to cash in on the niche market of care packages, recipe-specific packages or other themed grocery bundles. The announcement comes on the heels of competitor Netgrocer's IPO unveiled Aug. 3.

Copyright August 1998, Crain Communications Inc.

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