Frank Craighill to president, Interpublic Group of Cos.' Octagon sports and entertainment marketing division, New York, from chairman, sports marketing company Advantage International, Washington.
Matt Wolff to global VP-apparel, Nike, Beaverton, Ore., from VP-general manager, apparel operations. He succeeds Stephen Gomez, who left the company.
Ketan Patel to VP-marketing, Cosmair's Maybelline division, New York, from assistant VP-marketing, lip and nail products. He succeeds Cathy Wills, who left the company.
Mark Gonzales to the new post of VP-worldwide marketing, Micron Electronics, Nampa, Idaho, a new position, from marketing director, Be Inc., Menlo Park, Calif.
Bruce Pfander to exec VP-domestic, Universal Pictures home video division, Universal City, Calif., a new position, from business consultant, Kleiner Perkins Caufield & Byers. He succeeds Andrew Kairey, now exec VP-international.
Robert Chapek to senior VP-marketing, Buena Vista Home Entertainment North America, Burbank, Calif., from VP-brand marketing of sell-through products.
Bill Wilson to VP-marketing, BMG Entertainment of North America, New York, a new post, from senior director-marketing.
Ronald M. Schneier to senior VP-sales, A&E Television Networks, New York, a new position, from senior VP-advertising sales.
Heather Higgins to executive creative director, FCB Direct New York, from senior VP/group creative director. She succeeds Tina Cohoe, now chief creative officer.
Peter Henderson III to VP-meetings, events and operations, American Business Press, New York, a new position, from VP-meetings and events, Magazine Publishers of America.
Clint Pollard to exec VP-marketing, Yellow Pages Publishers Association, Denver, from VP-general manager, West region, GTE Corp., Los Alamitos, Calif.