Chuck McBride has been hired by Foote, Cone & Belding, San Francisco, to take over the brand assignment for Levi Strauss & Co., from senior copywriter, Goodby, Silverstein & Partners. Also at FCB: Suzanne Finnamore, 36, to VP-associate creative director on Levi Strauss, from copywriter.
Diane Schwartz to VP-director of advertising and public relations, Christian Dior Inc., New York, from director of advertising and public relations.
Brett Wilson to southeast ad director, Sports Illustrated, Atlanta, from ad director, Time, Detroit, succeeding Jolene Sykes, now publisher, Fortune.
Michael Schornstein to VP-marketing services, Haggar Clothing Co., Dallas, from VP-marketing and advertising, Lee Apparel, Shawnee Mission, Kan.
Fred Zuckerman to exec VP-director of media services, Harris Drury Cohen, Fort Lauderdale, Fla. from senior VP-director of media, Jordan, McGrath, Case & Taylor, New York. Also: Robert Schenkel to VP-director of broadcast production from private producing.
David Shapiro, 41, VP-creative director and John Walker, 37, associate creative director, Long Haymnes Carr Lintas, Winston-Salem, N.C., will head the Design Group, a new in-house, full-spectrum design division. Also at Long Haymes: Jim Courtright, 43, to creative director, a new post, from worldwide creative director-Northern Telecom, J. Walter Thompson USA, Chicago.
Edward B. Keller to president-chief operating officer, Roper Starch Worldwide, New York, from exec VP. He succeeds William "Jay" Wilson, now chairman-CEO.
John Crowley to senior VP-group publisher, North America Outdoor Group, Minnetonka, Minn., from group publisher, Times Mirror Magazines' Popular Science/Home Mechanix.