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David Byers, 36, promoted to VP-director of new business development, a new position at Foote, Cone & Belding, San Francisco, from VP-management supervisor.

Michael Sullivan, 45, to VP-single copy sales for TV Guide, from executive director of single copy sales. He also heads up Murdoch Magazines Distribution, succeeding Charles Davis, who left to become VP-consumer marketing at Disney Online.

Mary Jo Romeo to ad director of the American Baby Group, a new post, which includes American Baby, Childbirth and First Year of Life, from ad manager of American Baby. Also at K-III Communications, Ken Smallwood is promoted to the new post of ad director of the Healthy Kids Group, which includes Healthy Kids plus two cable TV programs--"The American Baby" and "Healthy Kids"--on the Family Cable Network.

Linda L. Ahlers was named president of the department store division of Dayton Hudson Corp., Minneapolis, succeeding Stephen E. Watson, who resigned. Ms. Ahlers formerly was exec VP-merchandising for the division, which includes Dayton's, Hudson's and Marshall Field's stores.

Roy McClusky to account director for Coca-Cola de Argentina at McCann-Erickson Argentina, Buenos Aires, from account director for cookie marketer Bagley, Cadbury Beverages and British American Tobacco at Casares Grey, Buenos Aires.

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