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Karen Hadel Ebben named marketing services manager for Buick Motor Division. The appointment, replacing Michael J. O'Malley, now at GM's Pontiac-GMC division. she was director of marketing operations at GM's North American Operations marketing and advertising staff.

William B. Coughlin to the new position of senior VP, the Weber Group, Cambridge, Mass., from president, Greater Boston Chamber of Commerce. Mr. Coughlin will establish a public affairs practice for the agency's high technology and consumer clients.

Dana LeVan and Katherine W. Cizynski to managing directors of the Marketing Agency, a division of the Westport, Conn.-based Marketing Corp. of America. Prior to joining MCA, Mr. LeVan was a VP of Dryden & Petisi Marketing, New York; Ms. Cizynski was a marketing manager in the Personal Care products area of Playtex Products.

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