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Judy Girard to senior VP-programming at americast from senior VP-programming and production at Lifetime Television. Americast is a consortium of Ameritech Corp., BellSouth Corp., GTE Corp., SBC Communications, Southern New England Telecommunications and Walt Disney Co., created to develop and market video services.

Home Shopping Network named Paul Guyardo exec VP-marketing, from general manager-professional segment of AT&T's Consumer and Small Business unit; Robert Kramer to exec VP-chief information officer from the same title at Hanover Direct; and Carmie Mehrlander to exec VP-merchandising from VP-south central region at Sears, Roebuck & Co.

General Motors Corp., Detroit, named Ralph Szygenda to the new post of VP-chief information officer, from a similar post at Bell Atlantic Corp. He will develop global information-technology strategy at GM and manage relationships with related suppliers.

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