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Marc Lepere to exec VP-director of strategic planning, Colby Effler & Partners, Santa Monica, Calif. He will split his time between Colby and sister Dentsu agency CDP London, where he is deputy chairman.

At Clarke Goward, Boston: Julie Rosso, senior account supervisor, to VP; James Alvord to director of interactive services, from studio manager; Jim Lawlor to broadcast media supervisor, from senior media buyer, Ingalls Advertising, Boston.

At Trade Dimensions, Stamford, Conn.: Marianne Frasco to director of new- business development, from the same title at Cox Direct; Allan Rau to director-business partnerships, from director-marketing research and analysis, Actmedia, Norwalk, Conn.

Pamela T. Dey to concept director at Marketing Corp. of America, Westport, Conn., from creative services director at Better Homes & Gardens.

At Goldberg Moser O'Neill, San Francisco, two new posts: Bernie Hafeli to senior copywriter, from associate creative director and copywriter, TBWA Chiat/Day, Venice, Calif.; Erik Petersen to management supervisor, from account supervisor on the Chrysler account, Bozell, Detroit.

Copyright August 1997, Crain Communications Inc.

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