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William Steere, CEO of Pfizer, New York, who's credited with helping make the drug company a marketing powerhouse and the merger with Warner-Lambert Co. a reality, said he will step down at yearend. Henry McKinnell, Pfizer's president-chief operating officer, will succeed him.

Dale Travis to managing partner, a new post at DDB Worldwide, Dallas, from media director.

Copyright August 2000, Crain Communications Inc.

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