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Shopping.com, Corona Del Mar, Calif., promoted Pat DeMicco to exec VP-merchandising. Mr. DeMicco was formerly senior VP-merchandising.

Job site CareerPath.com, Los Angeles, named Ben Bellinson to the new position of VP-product management. Mr. Bellinson was most recently VP-network programming for Walt Disney Co.'s Disney TeleVentures, Burbank, Calif.

New York agency i-traffic named Alan Pearlberg to the new position of VP-finance. Mr. Pearlberg was formerly VP-director of financial reporting at Oppenheimer Capital, of New York.

Copyright November 1998, Crain Communications Inc.

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