Chicago-based MarchFirst named John Grotting executive creative director for the company's Southwest region. Mr. Grotting formerly served as VP-executive creative director at Sapient. He will be based in Santa Monica, Calif.
Phase2Media, an online ad sales company, named Sergio Zyman, a strategic marketing consultant known for launching Diet Coke and other marketing innovations at Coca-Cola Co., to its board.
Scholastic Corp., New York, named Donna Iucolano exec VP-Scholastic Internet Group. Ms. Iucolano formerly served as senior VP-interactive services division at 1-800-Flowers.com. She replaces Ruth Otte, who is leaving in August due to health reasons.
L90, Los Angeles, an Internet advertising agency, named Allyson Davis VP-corporate marketing, from director-marketing, Fox Sports Net.
Copyright July 2000, Crain Communications Inc.