Stuart Goldfarb to senior VP-international business development, NBC, from managing director-Asia Pacific region, Communications Equity Associates. Mr. Goldfarb will handle international business development projects, working from New York, London and Hong Kong.
Laurel Nelson-Rowe to marketing director, CMP Publications, Manhasset, N.Y., from marketing director, Covia Technologies. Also at CMP: Mitch Irsfeld to editor in chief, Communications Week, from co-editor, Informationweek.
Steve Fawcett, 36, to senior VP-creative director, W.B. Doner & Co., Southfield, Mich., from VP-associate creative director, J. Walter Thompson USA, Detroit.
William Gelgota to senior VP-senior partner from VP-management supervisor, N.W. Ayer & Partners, Detroit. Also: Seymour Roberts to senior VP-senior partner from director of strategic planning.
Amy Wilkins to publisher, Health magazine, New York, from associate publisher-ad director. She succeeds Bill Kupper, now senior VP-U.S.ad sales, Business Week.
Stephani Cook to exec VP-strategic planning, Lowe & Partners/SMS, New York, from senior principal-director of strategic planning, Publicis/Bloom, New York.
Paul Abramson to publisher, C.S. Communications Sports Group, Whitehouse Station, N.J., from national accounts director, PSP Sports Marketing, New York.
Ann T. Buivid to VP-marketing and product development, Black & Decker U.S. Household Prod-ucts Group, Shelton, Conn., from VP-beverage businesses, Campbell Soup Co., Camden, N.J.
Bernhard Adriaensens to director general, World Federation of Advertisers, Brussels, from managing director, Electrolux Belgium. He succeeds Paul de Win, who retired.
Lee Baker to VP-associate media director, Campbell Mithun Esty, Minneapolis. Also: Ed Cerier to VP-account supervisor and Tim Huberty and Patricia Hughes to VP-account planners.
William Dutton to associate creative director, Topin & Associates, Chicago, from senior art director, Frank J. Corbett.
Brodiecq Keast to VP-worldwide product marketing, Apple Computer, Cupertino, Calif., a new post, from VP-PowerBook products. Also at Apple: Lamar Potts to VP-licensing from director-finance & busi- ness develop ment of the AppleSoft software division.
Marcos Golfari, 45, to executive director, Ogilvy & Mather, Buenos Aires, from president, J. Walter Thompson, Milan.
Marjorie Kalter to exec VP-director of marketing worldwide, Wunderman Cato Johnson, New York, from VP-account director.
David Wojdyla to executive creative director, Bozell, Chicago, a new post, from senior VP, Young & Rubicam, New York.
to manager of marketing services, Leigh Stowell & Co., Seattle, from account executive, TCI Cable Advertising, Olympia, Wash.
Michael Olch, 34, to VP-account director, Winkler McManus Advertising, San Francisco, from the same position at Saatchi & Saatchi Advertising.
Tom Williams to senior VP, Campbell Mithun Esty, Minneapolis, from creative director, CME Video & Film.
to VP-production services, O'Keefe Marketing, Richmond, Va., a new post, from director of production, Barker Campbell & Farley Advertising, Virginia Beach. Also: Robb Mackenzie to director of administration from production manager.
Bill Large to exec VP-creative director, Goswick Advertising, Houston, from the same post at BRSG.