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Elizabeth Posner to VP-Central region, affiliate sales and marketing, MTV Networks, Chicago, from director, affiliate ad sales.

Jacque and Mary Beth Nelson to advertising sales director/West and Los Angeles advertising manager, respectively, for Cooking Light, Birmingham, Ala. Ms. Lapsey had been the magazine's San Francisco manager; Ms. Nelson had her own Los Angeles-based consultancy for the past 10 years.

Steve Giannetti to associate publisher, Prevention, Emmaus, Pa., from national advertising director. Also at Prevention: Jack Huber to sales development director from West Coast manager, Los Angeles. Terese Mulvihill succeeds Mr. Huber, from account manager. Bill Petersen to western regional manager from midwestern manager, Chicago. And Tom Morrissy to eastern advertising sales manager from advertising manager, New York.

to partner-account director, J. Walter Thompson USA, New York, from VP-management supervisor, Wells Rich Greene BDDP.

John Goodchild to international chairman, Affiliated Advertising Agencies International, Honolulu, from president-CEO, the Weightman Group, Philadelphia.

Larry Geiger to exec VP-account management, Grey Advertising, New York, from senior VP. Also: Peggy Neu to senior VP-account management from group management supervisor.

Donna Moore to president-chief operating officer, Discovery Zone, Fort Lauderdale, Fla., from president-CEO, Motherhood Maternity, a women's clothing retailer.

to associate media director, DMB&B, Chicago. Also: Phylis Stellato to media supervisor.

Alan Fine to president-chief operating officer, Kay-Bee Toy & Hobby Shops, Pittsfield, Mass.

to consumer marketing director, a new post in The New York Times' Permissions Department, The New York Times News Service, from NYT Photo Sales.

Melissa Dlin to sales manager, Capital Cities/ABC National Television Sales, San Francisco, from account executive, Capital Cities/ABC National Television Sales, Philadelphia. Also: Jesse London to director of sales, new media sales department, New York, from national marketing executive.

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