Phar-Mor opens online vitamin store

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Youngstown, Ohio-based retail drug store chain Phar-Mor today launches, an online vitamin store. The online store will compete aggressively on price and selection. As part of its launch, will provide free shipping and handling on any purchase to its first 5,000 online shoppers. The site will include 24-hour-a-day e-mail access to to vitamin specialists and periodic online chats. DirectSite, Cincinnati, provides the site with e-commerce fulfillment solutions.

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