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PHD NAMES NORTH AMERICA CEO

Steve Grubbs Takes Over Restructed Media Network

By Published on .

NEW YORK (AdAge.com) -- Omnicom Group today officially named Steve Grubbs CEO of PhD North America, a new post under U.K.-based PhD Worldwide CEO David Pattison.

PhD, a media network that combines Advanswers, St. Louis and Chicago; Creative Media, New York; and HYPN in Canada, will also be restructured.

As part of

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the change, DaimlerChrysler's dedicated U.S. media buying and planning duties currently at PentaCom will be folded into the PhD network.

Omnicom said PentaCom will remain in Detroit and be renamed PhD Detroit. Other PhD agencies, include shops in New York and San Francisco, will also be branded PhD.

The account shift boosts PHD's billings to almost $4.5 billion in the U.S.

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