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New York: At the John Caples International Awards ceremony, honoring excellence in direct marketing, were (from l.) Robert Fisler, VP of Evergreen Advertising & Marketing and former corporate VP and promotion director of Sports Illustrated, winner of the Irving Wunderman Award; Deborah Newkerk, president, Newman & Partners, general chairman of the awards; Andi Emerson, president of the Emerson Agency and Caples Awards founder; Martin Baier, professor of marketing at the University of Missouri-Kansas City, recipient of the Andi Emerson Award; and direct marketing pioneer Irving Wunderman.
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