Online gay and lesbian community PlanetOut will feature research and comparison shopping service from WorldSpy
on the PlanetOut site. PlanetOut
has more than 225,000 registered members. WorldSpy will create promotional offers for PlanetOut members that offer incentives from Netcentives' ClickRewards loyalty program, among other deals. As part of the deal, the two companies are also creating a Small Office/Home Office Shopping Channel on the PlanetOut site.
Copyright May 1999, Crain Communications Inc.