Playboy Enterprises, Chicago, has formed a new TV channel with Flextech plc and British Sky Broadcasting. Playboy TV will be launched initially in the U.K. and later extended to Ireland, Belgium, the Netherlands and Luxembourg. Flextech, a diversified U.K. entertainment company, will own 51% of the channel, BSkyB will own 30% and Playboy will own the remainder, retaining an option to acquire additional equity. The pay channel will accept limited advertising.
Copyright 1995 Crain Communications Inc.