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POLLY PURLOINS A CRACKER

Published on .

Two cracker-craving parrots -- one disguised with a Nixon mask and the other in a Reagan mask -- try to pull off a heist of Vinta crackers in a Canadian spot backing the new product from Dare Foods. TBWA/Chiat/Day, Toronto, decided to forgo the "bite and smile" advertising that such products typically use to deliver a taste message. Instead, it went for humor in the Vinta spot, tagged "Taste them. You'll understand." But the commercial, titled "All the President's Parrots," affirms that crime doesn't pay, as "Nixon" slams into the
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