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Popeyes to kick off $20 mil campaign

Published on .

Popeyes Chicken & Biscuits in May is launching a new $15 million to $20 million campaign from Hill Holliday/Altschiller, New York. The campaign will continue the longtime tagline "Love that chicken," and will include a promotion with Coca-Cola.

Copyright March 1998, Crain Communications Inc.

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