Ad Agency Poppe Tyson's interactive division, Poppe.com, will sell ads for WORD,a Web-based publication targeting people in their 20s and 30s. This is the sixthad sales contract for Poppe.com, which in February beganthe controversial practice of creating Web sites and also selling Webadvertising. Poppe.com has a one-year contract with WORD, published by IConInternational. Other Poppe.com ad sales clients include Playboy, InternetShopping Network and GolfWeb.
Copyright August 1995 Crain Communications Inc.
