Title: Exec VP-brand strategy and marketing communications
U.S. budget: $646 million
Agencies: Foote Cone & Belding; Y&R Advertising; McCann-Erickson Worldwide
Power play: AT&T has weathered a few bad years in management changes and stock ups-and-downs. Every eye is on the former Ma Bell. But Ms. Laurie and her cohorts have the advantage of regrouping around a brand that is still one of the most recognized in the world.