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Ted Leonsis

America Online

Marketing budget: $100 million

Agency roster: TBWA/Chiat Day

Career: Mr. Leonsis worked as corporate communications manager for Wang Laboratories, then Harris Corp., before launching Redgate Publishing in 1983. That company was renamed Redgate Communications Corp. as its focus expanded i nto the interactive world. In 1994 Redgate was acquired by America Online. Mr. Leonsis, a Brooklyn native, has a B.A. in American studies from Georgetown University.

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