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POWER 50

Published on .

PAT HAMBRICK

Reebok International

Ad budget: $70 million

Agency: Leo Burnett USA

Career: Ms. Hambrick joined Reebok in March 1994 and has held several positions. She was VP-women's business before becoming VP-U.S. marketing in January, overseeing advertising, sports marketing, public relations, market research, event marketing and trade marketing. From 1990 to 1994, she was VP-sales & marketing with Hyde Industries, where she managed the company's Saucony athletic footwear division. She has also held product and brand management posts at Clairol, L'Oreal, Helene Curtis Industries and Dial Corp.

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