×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

PRICELINE, SMARTMONEY SIGN CO-MARKETING DEAL

Published on .

(May 23, 2001) -- Name-your-own-price site Priceline.com has formed a co-marketing agreement with SmartMoney.com to promote each other's Web-based products. Priceline will provide links to SmartMoney.com's real estate-related content and tools within its home mortgage service, and SmartMoney.com will promote pricelinemortgage's Name Your Own Price mortage and refinancing services on its real estate home page. -- Adrienne Mand

Copyright May 2001, Crain Communications Inc.

In this article:
Most Popular