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Primestar return to Super Bowl

Published on .

Satellite TV marketer Primestar Partners, Denver, will return to the Super Bowl as an advertiser in January with a single 30-second spot. Adler Boschetto Peebles & Partners, New York, handles. Primestar missed the 1997 Super Bowl after having been an advertiser in '94, '95 and '96.

Copyright December 1997, Crain Communications Inc.

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