American Express Co. is expected to sign on as the first sponsor of a new airport kiosk project from Ackerley Airport Advertising, New York. Ackerley will install touch-screen kiosks in 10 airports this summer in conjunction with Media Designs Interactive, a New York multimedia production company. The kiosks will feature travel information, catalog ordering capabilities and information about AmEx products. AmEx is expected to participate for at least the first three months of the project.
Advance Publications and Tribune Co. today will announce that each will acquire a 5% to 10% stake in Cambridge, Mass.-based Open Market, a company providing sophisticated Internet tracking and transactional services to publishers and advertisers. Additionally, Time Warner's Pathfinder service will reside on Open Market's servers.
Walt Disney Co., BellSouth Corp., Ameritech and SBC Communications have finally formed their video joint venture, but much remains unclear. The as-yet-unnamed entity will be headquartered in Los Angeles, and a search for a CEO is ongoing. The partners will put up $500 million in cash over the next five years to fund the venture. The first customers will be signed up in suburban Detroit and Chicago by yearend, but the network won't be interactive until late 1996.
The San Jose Mercury News last week started charging $4.95 per month for full access to its Web site (http://www.sjmercury.com)....America Online and New Line Television are joining to create an online "channel" for teens.... Philips Consumer Electronics will produce an interactive infomercial on the Web in conjunction with media buyer Williams Television Time, Los Angeles.