PROFILING AMERICA'S BIGGEST AD SPENDERS;#12 TIME WARNER

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U.S. AD SPENDING ($ in thousands)By media19941993% chg

Magazine86,749By top brand19941993% chg

Warner Bros. movies 184,181SALES & EARNINGS ($ in millions)Worldwide19941993% chg

Sales 15,905U.S.19941993% chg

Sales11,711Division sales 1994

HEADQUARTERS

Time Warner/75 Rockefeller Plaza/New York, N.Y. 10019/Phone: (212) 484-8000.

PERSONNEL, BRANDS, AGENCIES

FILMED ENTERTAINMENT, WARNER BROS.: 4000 Warner Blvd./Burbank, Calif. 91522/Phone: (818) 954-6000. Sanford E. Reisenbach, exec vp-mktg & plng; Robert G. Friedman, pres-ww theatrical adv & publicity.

Warner Bros. films: Grey Advertising, New York. Alec Gerster, exec vp-media.

CABLE, TIME WARNER CABLE: 300 First Stamford Place/Stamford, Conn. 06902/Phone: (203) 328-0600. Kevin Leddy, sr vp-mktg, Time Warner Cable; Lynn Yaeger, sr vp-corp affairs; Mike Luftman, vp-corp comm.

Time Warner Cable: Grey Advertising, Julie Minor-Hoffman, exec vp.

HOME BOX OFFICE: 1100 Sixth Ave./New York, N.Y. 10036/Phone: (212) 512-1000. Eric Kessler sr vp-mktg.

HBO: BBDO Worldwide, New York. Andy Russem, mgmt super.

Cinemax: In-house. Rick Kendall, mktg dir.

TIME INC.: 1271 Ave. of the Americas/New York, N.Y. 10020/Time & Life Bldg./Rockefeller Center/New York, N.Y. 10020/Phone: (212) 522-1212. Reginald K. Brack Jr., chmn; Don Logan, pres-ceo; James Graham, sr vp-corp sls & mktg; Susan Caughman, sr vp-cons mktg; Robert L. Miller, pres, Time Inc. Ventures; Robin Johnson, sr vp-corp devel; Lisa Valk Long, exec vp; Joseph A. Ripp, exec vp-cfo; Peter Costigli, vp-comms. Entertainment Weekly: Michael J. Klingensmith, pub; Michael J. Kelly, dir-adv sls; Marian Schwindeman, exec dir-mktg & bus devel; Dan Osheyack, dir-promo & public affairs; Alexander Sareyan, dir-cons mktg; Michael Pepe, grp pub, Money & Fortune. Fortune: C. Stuart Arnold, pub; Robert J. Maund, assoc pub; Mike Federle, dir-adv sls; John S. Needham, dir-Fortune Enterprises; Leslie Gaines-Ross, dir-comm & mktng; Brian D. Wolfe, dir-cons mktg. In Style: Ann Jackson, pub; Louis Cona, assoc pub; Hope Hening, dir-mktg; John Hartig, dir-cons mktg & devel. Life: Edward McCarrick, pub; Donald B. Fries, dir-adv sls; Claudia Jepsen, dir-sls devel; Jeff Blatt, dir-cons mktg; Mark Hintsa, dir-mktg-franchise devel. Money: Geoff Dodge, pub; Michele Jaworski, gm; Regina Buzzi, dir-mktg; Michael Rich, dir-adv & promos; People: Ann S. Moore, pres; Nora McAniff, pub; William Eydt, dir-adv devel; Vanessa Reed, dir-mktg; Jeremy Koch, dir-cons mktg & dev. Sports Illustrated: Donald M. Elliman Jr., pres; David Long, pub; John Jay, assoc pub, dir-mktg; John Squires, dir-cons mktg. Sports Illustrated for Kids: Cleary Simpson, pub; Andrew Spinelli, dir-adv sls; Martin Bounds, dir-mktg; Shaun Gurl, dir-cons mktg & devel. Time: Bruce Hallett, pres; Jack Haire, pub; Richard Raskopf, assoc pub; Tom Ott, dir-mktg; Ken Godshall, dir-cons mktg; Tim Nix, dir-promo.

Entertainment Weekly, Fortune adv promo: In-house.

In Style consumer mktg: Grey Entertainment, New York. Phyllis Howe, vp-mgmt super.

Life adv promo: In-house.

Money adv promo: Mullen Advertising, Wenham, Mass. Bruce Gold, acct super.

People adv promo: Young & Rubicam, New York. Arlene Brickner, sr vp-grp dir.

People consumer mktg: Grey Entertainment Media, New York. Phyllis Howe, vp-mgmt super.

Sports Illustrated adv promo: Ogilvy & Mather Worldwide, New York. Ray Simko, assoc media dir.

Sports Illustrated consumer mktg: Wunderman Cato Johnson, New York. John McNamara, sr vp; Larry Sons, Dallas. Larry Sons, pres; Black Canyon Productions, New York. Steve Stern, partner.

Sports Illustrated For Kids adv promo: In-house.

Time adv promo: Fallon McElligott, Minneapolis. Kathy Sprait, mgmt super.

TIME LIFE INC: 777 Duke St./Alexandria, Va. 22314/Phone: (703) 838-7000. Rory Mach, exec creative dir; Martin Tarrat, Kathy Tresnak, dirs-creative svcs; Lee Anne Walker, dir-mktg rsch.

In-house and project basis.

Time Life books: A. Eicoff & Co., Chicago.

PARENTING GROUP: 25 W. 43rd St., New York, N.Y. 10036/Phone: (212) 840-4200. Carol Smith, pres; Diane Oshin, grp pub; Deborah Mignucci, adv dir; Barbara Friedman, mktg dir; Mary Cronin, creative svcs dir.

Parenting adv promo: In-house

HEALTH PUBLISHING GROUP: 301 Howard St., 18th fl./San Francisco, Calif. 94105/Phone: (415) 512-9100 Eric Schrier, pres-ceo. Health: Amy P. Wilkins, pub; Norma Saulino Blatto, mktg dir; Cheryl Howort Kramer, adv dir. Hippocrates: Terence Bean, exec pub; Alan Imhoff, pub; Norma Saulino Blatto, mktg dir.

Health, Hippocrates adv promo: In-House.

MARTHA STEWART LIVING: 20 W. 43rd St., New York, N.Y. 10036/(212) 522-7800. Martha Stewart, editor in chief-chmn; David Steward, exec vp; Shelly Waln, pub; Rachel Greenfield, gm; Lauren Polach Stanich, cons & prod mktg dir; Suzanne Sobel, adv dir; Kathryn Barr, mktg dir.

Martha Stewart Living adv promo: In-House.

SUNSET PUBLISHING CORP: 80 Willow Road/Menlo Park, Calif. 94025/Phone: (415) 321-3600. Robin Wolaner, pres-ceo; Steve Seabolt, pub; Tony Glaves, vp-assoc pub & adv dir; Jennifer LeCoq, sls devel dir.

Sunset adv promo: In-house.

SOUTHERN PROGRESS CORP: 2100 Lakeshore Drive/Birmingham, Ala. 35209/Phone: (205) 877-6000. Tom Angelillo, pres-ceo; H.B. Flora, sr vp-travel & tourism; Cooking Light: Jeffrey C. Ward, vp-pub; Chris Allen, assoc pub; Progressive Farmer: Ed Dickinson, vp-pub; Kathryn Vingi, promo dir; Kathy Oldham, promo mgr; W.L. Stradley, adv dir; Southern Accents: Bill Carey, vp-pub; Ashley Smith, promo mgr; Laura Cardello, adv dir; Southern Living: Scott Shephard, vp-pub; Greg Keyes, assoc pub; Kevin Lynch, adv dir; Stephanie Patton, promo mgr; Lee Lovoy, mgr promo media; Southern Living Homes Grp: Burton Craige, vp-pub; Southern Living Shows: Martha Johnston, vp.

VIBE: 205 Lexington Avenue/New York, N.Y. 10016/Phone: (212) 522-7092. Keith T. Clinksacles, pres-ceo; John Rollins, pub; Leonard E. Burnet, adv sales dir; Janine Triolo, mktg mgr.

Vibe adv promo: In-House.

SIX FLAGS THEME PARKS: 400 Interpace Pkwy./Building C-3rd Flr./Parsippany, N.J. 07054/Phone: (201) 402-8100. Joe Redling, sr vp-mktg.

McCann-Erickson Worldwide, Dallas. Bob Carmody, vp-acct dir.

Six Flags Over Georgia: McCann-Erickson Worldwide, Atlanta. Tim Coleman, vp-acct super.

Six Flags Over Texas: McCann-Erickson Worldwide, Dallas. Bob Carmody, vp-acct dir; Francis Kemp, sr acct exec.

Six Flags Astroworld, Six Flags Great Adventure: McCann-Erickson Worldwide, Houston. Alison Howell, sr acct exec.

Six Flags Over Mid-America: Hughes Advertising, St. Louis. Margaret Wright, vp-acct exec.

Six Flags Great America: Lois/USA, Chicago. Ben Piazza, vp-mgmt super.

Six Flags Magic Mountain: Evans Group, Los Angeles. Cheri Herman, sr vp-mgmt super.

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