PROFILING AMERICA'S BIGGEST AD SPENDERS;#72 EASTMAN KODAK CO.

Published on .

U.S. AD SPENDING ($ in thousands)By media19941993% chg

Magazine12,485By top brand19941993% chg

Kodak cameras & film65,089SALES & EARNINGS ($ in millions)Worldwide19941993% chg

Sales 13,557U.S.19941993% chg

Sales6,434Division sales 1994HEADQUARTERS

Eastman Kodak Co./343 State St./Rochester, N.Y. 14650/Phone: (716) 724-4000.

PERSONNEL, BRANDS, AGENCIES

CORPORATE: Carl Gustin, sr vp-chief mktg officer; David Biehn, vp-gm, Cons Imaging; Andrew Salzman, vp-mg, Cons Imaging.

Amateur film, photofinishing, Photo CD, single-use cameras, cameras: J. Walter Thompson USA, New York. Rodger Groves, sr vp-multinatl acct dir.

In this article:
Most Popular