PUBLICITAS, REAL MEDIA IN INTEGRATED ADVERTISING PACT

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(June 26, 2001) -- Publicitas North America, Dallas, and marketing solutions company Real Media have entered a partnership to co-market and cross-sell integrated advertising and direct marketing units across print and interactive platforms. Both companies are part of Swiss-based PubliGroupe, and initially the media properties involved will be Financial Times/FT.com, San Francisco Chronicle/Sfgate.com, Miller Sports Group/Tennis.com and cruising.com, and Investors Business Daily/Investors.com. -- Adrienne Mand

Copyright June 2001, Crain Communications Inc.

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