×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Radio City Productions plans TV tribute to Jackie Robinson

Published on .

Radio City Productions is planning a TV special commemorating the 50th anniversary of Jackie Robinson's historic Major League Baseball debut. The company is aiming for a September air date and is just now beginning to talk with networks. Likely sponsors include Nike and Radio City sponsor Pepsi-Cola Co.

Copyright April 1997, Crain Communications Inc.

Most Popular
In this article: