×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

RADIO REVENUE SEES SMALLEST MONTHLY DROP

Published on .

(Sept. 6, 2001) -- Total radio advertising revenue was down 4% for July, according to the Radio Advertising Bureau, the lowest such drop since the start of the year.

National radio sales were off 14% in July,while local dollars fell 1% for the month, compared with the same period last year. July's decline was the smallest dip since January, when combined local and national ad dollars fell 3%, followed by a 6% decline in February, 10% in March, 9% in April, 9% in May and 8% in June. -- Cara Beardi

Copyright September 2001, Crain Communications Inc.

In this article:
Most Popular