RappDigital sets up consulting unit

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RappDigital, New York, launched RD Consulting, a new unit of the interactive marketing arm of Omnicom Groups's Rapp Collins Worldwide. John Anderson, 52, was named exec VP of the new unit, which will focus on strategic services in addition to digitally delivered marketing services. Mr. Anderson previously was VP-marketing and business development, Stampede Technologies.

Copyright March 2000, Crain Communications Inc.

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