Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Ray-Ban to add prescription glasses

Published on .

Bausch & Lomb and France's Essilor International said they will jointly manufacture and market premium prescription sunglasses under Bausch & Lomb's Ray-Ban brand. The prescription Ray-Ban line will be phased into distribution beginning in Florida in early April and then then be rolled out nationally in the second quarter, the company said.

Copyright April 1997, Crain Communications Inc.

Most Popular
In this article: