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RDA, StarTek to launch gifts.com

Published on .

Good Catalog Co., New York, a subsidiary of Reader's Digest Association, and StarTek will create an online shopping service called gifts.com. The site will be up and running in time for this year's holiday season, and will be supported by a $20 million consumer marketing campaign from Y&R Advertising.

Copyright September 1999, Crain Communications Inc.

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