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Red Lobster goes 'overboard'

Published on .

Red Lobster, Orlando, on Oct. 30 will break two spots kicking off an estimated $60 million TV campaign themed "Go overboard." The first spot, titled "Kaleidoscope," will feature colorful, kaleidoscopic images of seafood and beverages. Euro RSCG Tatham, Chicago, handles.

Copyright October 2000, Crain Communications Inc.

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