Register.com seeks new agency

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As part of a planned expansion, the domain-name registry Register.com is seeking a new agency to handle its account, estimated at $35 million. Register.com, which formed in July of 1999, launched a $2 million print campaign in October 1999, followed by a $10 million television effort last May. The incumbent, Concept Farm, New York, will not participate in the review.

Copyright November 2000, Crain Communications Inc.

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