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Regus selects FCB

Published on .

Regus Business Centres consolidated its estimated $40 million account at Foote, Cone & Belding. More than a dozen agencies worldwide previously handled the account. Banks Hoggins O'Shea/FCB, London, will be lead agency for global branding, advertising and marketing; FCB, New York, will handle North American marketing efforts. U.K.-based Regus specializes in offering fully furnished and equipped business offices on short-term and flexible leases.

Copyright June 1999, Crain Communications Inc.

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