×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Reuters acquires AdValue

Published on .

Reuters today said it has acquired all of the issued capital of AdValue Media Technologies by purchasing the 50% stake held by Westinghouse Electric Corp. for $12 million. Reuters earlier invested a total of $8.75 million in AdValue, which provides computerized ad tracking and communications services to agencies, reps and TV stations.

Most Popular
In this article: