NEW IN REVIEW INTERNATIONAL ACCOUNTS

Published on .

COUNTRY/BUDGET

INCUMBENT CLIENT/BRANDS CONTENDERS DECISION DATE

$62 millionOption One Group, Promotional Campaigns, 18 others Barclays Bank's Barclaycarddirect marketing Undetermined Open

$30 millionto $40 millionBDDP Polaroid Europe Incumbent; CLM/ BBDO; Bartle Bogle Hegarty; Publicis November

$25 millionSpringer & Jacoby Postbank postal department Incumbent; Saatchi & Saatchi; þJ. Walter Thompson Co.; TBWA; Grey; HSR&S/SMS; Knopf, Naegeli, Schnakenberg Open

$20 millionIn-house Alitalia state airline J. Walter Thompson Co.; Publicis-FCB; at least six others Open

$16 millionTed Bates Bang & Olufsen audio systems TBWA; Grey November

$9 millionDDB Needham McCann's frozen potatoes Incumbent; Adam/BBDO; BDDP; Taste; Boebel; Contur Open

$8 millionColenso Communications; Lintas Griffins Foods cookies, snacks þand salad dressing Incumbents; Saatchi & Saatchi; þpossible fourth agency Open

$6 millionNew account Armed Forces J. Walter Thompson Co.; Ogilvy þ& Mather; Gowland; McCann þErickson; Young & Rubicam; þRicardo de Luca; Lautrec Nazca/S&S; Casares Grey Late October

In this article:
Most Popular