Merging the interactive-development portions of Click Here interactive unit with other online groups within the agency, The Richards Group
, Dallas, has formed a group called Richards Interactive. Dick Mitchell, a 23-year veteran of The Richards Group, will head up the initiative as the company's managing principal. Todd Copilevitz, who formerly led Pyro's interactive team, will act as director of Richards Interactive. "Our position in The Richards Group is a strong indication of how vital interactive strategies are in modern marketing," Mr. Copilevitz said.
Copyright February 2001, Crain Communications Inc.