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Ford Motor Co.'s Customer Service Division seeks to drive traffic to dealers' service departments by pushing brand-name tires at competitive prices in its national "America's newest tire store" TV campaign, breaking today. The work from Ogilvy & Mather, Dearborn, Mich., sends tires bouncing out of a blueprint-style auto dealership, flashing brand names -- Goodyear, General Tire, Michelin
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