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RUDE AWAKENING AHEAD:

Published on .

Fairfield Inn warns travelers, "Don't sleep just anywhere," in new advertising for the economy lodging chain owned by Marriott International. The ads are tagged "You can expect more." The campaign, running in USA Today and on network morning programs and cable TV, was created by the Martin Agency, Richmond, Va. Copywriter: Raymond McKinney. Art director: Hal Tench.
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