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Saatchi appoints new Beijing director

Published on .

Beijing -- Saatchi & Saatchi has hired Mickie Leong as CEO, Beijing. Previously, he was VP-general manager of new beverages at Coca-Cola China. He succeeds Chen Wei Wei, who has resigned from Saatchi after three years. Ms. Chen has returned to Taiwan as managing director of United Advertising.

Copyright January 2001, Crain Communications Inc.

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