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Salad with meat to bow

Published on .

Fresh Express and Hillshire Farm will jointly produce Ready-To-Go Entree Salads, 8-oz. packaged salads containing either chicken or ham. The first pre-packaged salads to contain meat, the Ready-To-Go line is set to ship Sept. 16. Hillshire agency Ammirati Puris Lintas will handle advertising with a budget of $10 million for the entire product launch. A Hillshire spokesman said TV ads will begin in October.

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