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Sears taps Neoglyphics

Published on .

Sears, Roebuck and Co. selected Neoglyphics Media Corp., Chicago, to produce a Web site for the company. Sears, after finally selling its 50% stake in Prodigy, has only now begun to do interactive marketing. Neoglyphics has done interactive development for other clients including Ameritech Corp., Quaker Oats Co.'s Gatorade and Eastman Kodak.

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