Senate ad hearings begin

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Senate Commerce Committee will begin its look at the advertising and liability implications of the global tobacco settlement tomorrow in a hearing that will include testimony from former Surgeon General C. Everett Koop, former Food & Drug Administration Commissioner David Kessler and several attorneys general. While the Senate Judiciary Committee has been looking into the liability issues as well, it is the committee headed by Sen. John McCain (R., Ariz.) that likely will most closely scrutinize the deal's effects on advertising and Federal Trade Commission. The main hearings on the deal won't occur until September or October.

Copyright July 1997, Crain Communications Inc.

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